What would a Prius look like if it were a bike instead of a car? That’s what Toyota, Saatchi & Saatchi LA, Deeplocal, and Parlee Cycleswanted to explore with their PXP project. The final design was just revealed on John Watson’s cycling/design site, and it’s a doozy: lean, mean, and mind-controlled. (Yes, you read that last part right.)
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